2018 Ford Bronco Price, Release date

01/10/2017 UPDATE: Ford finally did it. During the 2017 NAIAS Michigan-based Company officially confirmed the return of Ford Bronco. The sad part of the story is that it won’t 2018 Ford Bronco as we speculated but a 2020 MY. The release date will be announced at a later date, but anything from the start of 2018 till late 2019 is a possibility. Chief of product development Raj Nair confirmed that new Bronco is going to be based on 2019 Ford Ranger which will also make its return on American soil. From this news, we can conclude that 2020 Ford Bronco will be body-on-frame SUV more similar to the early Broncos than late ninety’s ones which was based on F-150. New Bronco Ford will be a real 4×4 SUV with real off-road capabilities which will create a serious competition to the Jeep Wrangler. The possibility that Bronco is going to have a retro look is high because Nair draws comparisons with Mustang and F-Series that are new vehicles that remained loyal to its iconic past.

2020 Ford Bronco

Source: roadandtrack.com

UPDATE: It has been announced, the Bronco is coming and it’s scheduled for the 2018 year release. Rumors about new Bronco have ben around since 2004 and it is quite a relief to know that it’s finally coming. What comes as a real surprise is that we have newly elected president Donald Trump to thank. Well not for the 2018 Ford Bronco but for the news about its revival.

Ford would most likely keep it a secret for a little while but after Trump mentioned that Ford’s moving C-Max and Fusion to Mexico is bad for America he got the response from Bill Johnson the chairman of UAW Local 900.

1992 96 Ford Bronco

Original Ford Bronco

Johnson stated that there are no worries for America, its workers, and Ford because 2018 Ford Bronco and 2019 Ford Ranger are going to be built in Michigan. Ford has long been announcing mid-size pickup that will rival GMC Canyon and Chevy Colorado and that one will come in the form of Ranger. On the other hand, Bronco would fit into a completely new segment that is not covered by Ford at the moment. Its main purpose would be to counter Jeep’s Wrangler.

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Stay tuned with us for more updates but in the mid time read our predictions for 2018 Ford Bronco below.


The Bronco has been discontinued from the market since 1996 and even though back in the early 2000s a concept car has been released, Ford decided to keep the car just a concept mostly because the smaller Escape filled its role and the Bronco was thought obsolete.

However, Jeep and Toyota proved that small crossovers with great off-road capability, such as the Wrangler and the 4Runner, are very sought after and even though none of them received any updates recently, both of them sell quite well for their class. Because of that it seems that Ford is finally going to confirm the rumors that they are going to make the 2018 Ford Bronco and this time around it will be more than just a concept car.

White Bronco

Price and Release date of 2018 Ford Bronco

The new model, according to rumors, is going to be released at the same time with the all new Ranger which may suggest that the two will share the same platform. Ford of Brazil is already making a similar car to the Wrangler on the platform of the Ranger and many thought that this particular model would be exported as the Bronco. However, it now seems that this is not true and in fact Ford is likely going to base the new Bronco on a modified chassis of the Ranger but with an entirely new body and interior that will make the small crossover a really desirable choice.

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At this point there aren’t any official details on the release date or actual price but it seems the car will be showcased by the end of 2017 and its price should be similar to that of the Wrangler at roughly $25,000 for a base model.

Front Right Side 2

Engine and Transmission of new Bronco

Unlike the Wrangler though, the 2018 Ford Bronco is going to offer more engine options and a few more interior options which will allow the customer to get either a back to basics off-road machine or a truly high performance luxury crossover, similar to what the Mercedes G Class is but to a lower extent. We hope that Ford will manage to cram their new engines in the car, so the base model might get a 2 liter EcoBoost inline 4 with around 245 horsepower and 275 lb-ft of torque, enough for most people in Europe and sufficient for the US market.

However, for those wanting for more Ford is also likely going to outfit the Bronco with a larger 2.7 liter twin-turbocharged V6 which may easily provide upwards of 350 horsepower and 380 lb-ft of torque, a lot more than the future Wrangler and enough to pose a problem for pretty much any other high performance crossover.

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A diesel is currently an option as well and considering that the US market is starting to embrace these types of engines we only hope that Ford will manage to get their 3.2 liter inline 5 turbo-diesel tested for emissions. This would be able to provide 200 horsepower and more than 400 lb-ft of torque while using a lot less fuel even than the smallest 2 liter engine.

Read also about Ford Bronco @ Carsoid!

Engine 6

Exterior and interior Design

Like we mentioned above, we expect the upcoming 2018 Ford Bronco to be an entirely new car and not just a rehash of what the older model was. We do expect some design cues to be present on the newer model but that’s about it. Expect it to be offered in two and four door versions and despite the fact it will be called the Bronco, also expect a rather fresh and modern look with enough style added from the original to make it a great buy. Its cabin will vary greatly from some really basic with waterproof materials all the way up to a leather wrapped interior with the latest security and comfort features available on the market.

2018 Ford Bronco Exterior
One of the potential Bronco looks:

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